PERANAN SALURAN DISTRIBUSI TERHADAP PENJUALAN TEH SIDAMANIK GAJAH CV. BINTANG TIMUR LAUT PEMATANGSIANTAR

CV. Bintang Timur Laut Pematangsiantar is a company engaged in the field of packing and sale of tea .
In selling Sidamanik Gajah Tea, CV. Bintang Timur Laut Pematangsiantar using distribution channels other two
levels to save on costs , distribution Sidamanik Gajah Tea products can include a wider region as well as
consumers have no difficulty in obtaining Sidamanik Gajah Tea. As for the problem studied is how the role of
distribution channel for the sale of Sidamanik Gajah Tea on CV. Bintang Timur Laut Pematangsiantar?
The conclusion from this study is the sale of Sidamanik Gajah Tea increased . Revenue is recognized in
the calculation of trend analysis Y 27,45 1,16 X
'   that is that means that the distribution channel than in
increasing sales of Sidamanik Gajah Tea is positif at CV. Bintang Timur Laut Pematangsiantar . As for advice in
this research is to increase the number of intermediary companies in the distribution channel, providing
encouragement whether it be a form of promotion or sale of lottery prizes cuts
Keywords: Distribution Channel and Sales